Hi, I’m Taylor,
a social-first ACD.
I specialize in branding and storytelling through great social ideas rooted in strategic thinking.
The Secret Life of Walter Kitty
The question of what pets do while we’re gone has plagued owners for centuries. Heck, it’s even inspired two animated films and a whole lot of camera purchases. Over the course of three social videos detailing his morning, afternoon and evening, we showed Chevy fans that when Walter’s owner is away, this cat really will play.
Role: Art direction
Watts to Freedom
To build excitement for the launch of the Hummer EV's
new "Watts to Freedom" feature, we teased both our social media followers and people on the streets with billboards and posts in the days leading up to the reveal. Using the popular phrase "WTF," we got attention—but this time, it stood for something completely different.
Role: Design, art direction
Chevy Celebrates Pride Month
By interviewing real GM employees from the LGBTQ community, we highlighted that family isn't just defined by blood, but by the people who truly understand and care for you.
Role: Art direction
Disability Pride Month @ Chevy
An instagram story that highlights the people
at Chevy who are committed to advancing accessibility technology in vehicles, with a
focus on their dedication to creating a more inclusive future.
Role: Design, art direction
Toy-vette
A TikTok-centric Corvette video that creatively
uses transitions between a toy car and a real-life Corvette.
Role: Art direction
Tiny Home Haul
Patricia Ermecheo used her Silverado EV to
tow her tiny home from Oregon to Colorado.
This video highlights her journey and demonstrates the capabilities of Chevy’s
all-electric truck.
Role: Design, art direction
O SUV
An SUV-inspired take on the classic carol
“O Christmas Tree”.
Role: Art direction